Tackling the hidden struggles of PtX project development

PtX projects are hard to manage: scattered data, shifting assumptions, and slow decisions create friction that kills momentum. In this article, we explain why early-stage clarity is key to bankability and how we can help you.
the hidden struggles of PtX project development – featured image

If you’ve ever worked on a PtX project, whether it’s green hydrogen, e-fuels, or ammonia, you probably know the feeling. Complexity builds fast. Engineering, finance, and commercial teams all move at different speeds, often relying on their own assumptions, tools, and spreadsheets. Before long, you’re managing more versions of your LCOH model than you’d care to admit, and decision-making starts to feel more like guesswork than strategy.

This isn’t just frustrating, it’s also risky. Mismatched data, delayed approvals, and unclear assumptions slow down development and erode stakeholder trust. We kept hearing the same thing from developers, analysts, and managers alike: “There has to be a better way to manage this.”

The problem is not just complexity: it’s friction

PtX development is inherently multi-disciplinary. You’re juggling engineering specs, financial models, site constraints, offtaker agreements, permitting documents, and more. None of that is new. What’s becoming painfully clear, though, is how these overlapping workflows (spread across emails, Excel sheets, consultant PDFs, and legacy BI dashboards) create friction.

Misaligned baselines lead to rework. Slow internal approvals delay everything. And when investors or regulators ask for a clear answer, you scramble to piece together a narrative from half a dozen files and sources.

In short: complexity may be unavoidable, but friction is a choice.

Felipe Gallardo, CEO and co-founder of Southern Lights, talks about PtX project development at the World Hydrogen Summit & Expo in Rotterdam, May 2025.

Why bankability starts sooner than you think

By the time you’re preparing for due diligence or final investment decision (FID), it’s already too late to retroactively organize your assumptions or validate your scenarios. Bankability isn’t a finish line – it’s a habit that starts early.

Teams that build structured, auditable, and decision-ready processes from day one don’t just look better in front of a board. They move faster, with more confidence, and fewer surprises. And in a competitive market, that can be the difference between getting a project financed… or getting left behind.

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Introducing Southern Lights: The smart enabler for PtX Projects

Southern Lights is not another tool to manage, but a dedicated project workspace designed for the messy, evolving reality of PtX development. A place where your commercial, technical, and financial data comes together, and stays in sync.

With Southern Lights, your team can:

  • Track every stage of the project – from site origination to FID.
  • Compare scenarios, test assumptions, and optimize system sizing with clear outputs.
  • Generate audit-ready reports for internal and external stakeholders.
  • Collaborate in one environment, avoiding version chaos and scattered data.

It’s a structured space that makes it easier to make decisions on your PtX project – and prove them.

Empowering your team, not replacing it

We don’t pretend to be the experts on your project – you are. Southern Lights simply gives you the tools to organize, validate, and act on your expertise.

We integrate easily with your existing models and consultant outputs. Need to keep using Python or Aspen? No problem. Bring the results into Southern Lights to build a consistent, shareable, and traceable narrative that everyone, from CFOs to offtakers, can follow.

And with features like optimization, your team can explore optimized capacity mixes and dispatch strategies without calling in external solver support. Enter your constraints and demand profile, and in seconds, Southern Lights provides a transparent, ready-to-analyze design.

Real results: What users are saying

“The Southern Lights software provides an intuitive and user-friendly platform for quickly gaining an overview of PtX scenarios focused on hydrogen and e-fuel production.

For deeper analysis, detailed insights are available, and the support team is both responsive and solution-oriented. Development of the software is carried out in close and pragmatic collaboration, ensuring the tool meets our needs.”

– Kenneth Rosenberg-Brunila, Project Manager at OX2

Whether it’s saving weeks on decision memos, cutting DEVEX costs through better coordination, or increasing IRR by right-sizing early, Southern Lights isn’t about promises. It’s about measurable progress.

Clarity isn’t optional anymore

Bankability doesn’t come from big claims or pretty presentations. It comes from clear assumptions, structured data, and aligned teams.

Southern Lights turns the chaos of early-stage development into a confident, professional process. From origination to FID, you can move faster, reduce risk, and present a project that truly holds up to scrutiny.

Because complexity won’t vanish. But with the right workspace, friction can.

Want to see it in action?
Book a guided demo or request your free trial and see how Southern Lights can help your PtX project move from concept to bankable reality.

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